Asher Masino
Realtor
Meet Asher
As a native of Madison, my roots go deep in this city. Growing up on the West side, but now a born-again East sider, I am very familiar with Madison, its neighborhoods, surrounding areas, and the wonderful things this city has to offer. My family lived in the original Greenbush neighborhood, and my great grandparents were co-founders of the Italian Workman’s Club on Regent Street. One of my grandpas also brought the sport of soccer into Madison creating the 56ers soccer club, coaching soccer at the University, and is the namesake of the Reddan Soccer Park in Verona. From neighborhood lifestyles to personalities, I will help you find your spot in this city.
I graduated from UW-Madison in 2010 with degrees in Sociology, and Gender and Women’s Studies. I continued on with graduate studies in Communication Arts where I realized that I would much rather work with people than read about them! Having always been interested in architecture and being raised around home building, real estate felt like a natural next step for me. Growing up, my parents built many houses. My dad was a homebuilder and an electrician; and my mom and step-dad general contracted the building of homes and also had investment properties, so I’ve been around homes, their construction and investment most of my life.
I have hit the ground running and thrived in real estate since beginning in 2015. I am very experienced with first time homebuyers, seasoned homebuyers and sellers, relocating buyers, and lake homes. I’m excited to bring a fresh perspective to real estate, focusing on the right kinds of multi-media marketing, modern staging, negotiation assistance, and helping clients find the right homes and neighborhoods that fit their personality and budget. I am committed to making the purchase or selling of real estate a smooth process. Customer service is my top priority and I help my clients every step of the way.
I live with my partner, Portia, on the near-east side. We have been having fun renovating and redesigning our home top to bottom for the past few years. Portia works for a local video production company, shooting and editing videos (sometimes I get to make cameos!). I spend multiple days a week lifting weights at our locally owned neighborhood gym, where I focus on powerlifting and bodybuilding, and have lots of fun with my gym community. I have been competing in powerlifting for the past few years, which has been a fun addition to my training, and in the summers I play sand volleyball at a local bar. I have a passion for food and love to visit all of the amazing local restaurants Madison has to offer. I always attend the neighborhood festivals and enjoy lots of local music, food, and fun with friends and family!
Please reach out anytime to get started making your real estate goals a reality!
What Clients Say
“Asher is an outstanding agent! My husband and I could not have asked for better guidance. We were lifelong renters who were dreading the house-buying process. But not only did Asher answer all of our questions — and we had a lot — they actually made the search fun. I’m almost sad we found a home so quickly! I would highly recommend Asher for anyone looking to buy or sell. But they’re an especially good fit for first-time buyers. If we ever sell or buy a new home, Asher will be our first call.” -Keri W
“Asher was extremely helpful and guided us through the process as first time home buyers. In fact, Asher made the process seem easy and smooth and continued to keep us updated. We were able to have a stress-free introduction meeting with Asher to explain the process. Then, during the actual home-hunting period, Asher gave us details on each of the places we were looking at – including information that we couldn’t find online – so that we were prepared for the showings. In short, we highly recommend Asher to anyone looking for a home!” -Alex L & Dan J
“Asher is an amazing agent. We have bought and sold about 20 properties and she is the best agent we have ever had.”—Roderick P.
“Asher did an amazing job getting me into my new home! As a first time home buyer, I had no idea what to expect from the process, but Asher was with me every step of the way, explaining the process clearly so that I never felt left in the dark. She was in constant communication, and was a strong advocate, especially during pushback in negotiations. The process was painless, and I wouldn’t hesitate to work with Asher again (though not too soon–I love my new house too much!)”—Jane W.
“Asher is willing to go the extra mile. Asher is very enthusiastic and knowledgeable about real estate. Would recommend Asher to all.” —Jane & Ronald D.
“It was an absolute delight working with Asher. She really let us explore and put in her knowledge whenever we had questions. It was really refreshing having her as our buying agent. She never pushed us into anything so it really gave both my wife and I peace of mind when going through houses that she wasn’t all about the money, instead it felt like she truly wanted to find a compatible home for us. She was never rude or snippy when we would take too long with certain areas and it was just an overall wonderful experience.”—Emily M. & Kyle H.
“Asher was the consummate professional, attentive and prompt in all correspondences. Thanks for everything! ”—Jay S. & Kathy D.
“Asher was an energetic and enthusiastic Realtor. Their comments were insightful and I really appreciated the hard work and dedication they put into helping us find our house. I felt completely informed throughout what is normally a confusing process, and I felt free to express any questions I had, no matter how small. Thanks Asher for helping us
find our first home!” —Jes L. & Andrew D.
“Asher was fantastic! They helped us find a great home and was quick to respond to any questions we had.”—Casey W. & Greta S.
“Very professional, friendly and hard-working.” -Jane & Ronald D.
“Asher was super helpful during our entire home buying process. From the beginning she helped us narrow down exactly what we were looking for in a house and went to countless showings with us. She responds to emails very quickly and answered every question we had. When we finally found our dream home she made the buying process seem simple. She negotiated with the sellers back and forth and got us the price we wanted. We would highly recommend working with Asher and we will definitely be working with her in the future if needed.” -Ashley R. & Sal D.
“Asher was great! My husband and I were first-time home buyers, and Asher explained everything clearly and made the home search and purchase process easy. We were searching in a tough buyer’s market, and we had fairly specific requirements for the home we wanted to purchase. Asher was extremely patient through many showings, was very friendly and approachable and understood what we were looking for, and in the end helped us find the perfect home. We highly highly recommend Asher!” -Myszka & Rhys L.
“Asher was an absolutely fantastic seller’s agent. Super understanding of how ridiculously busy my situation was, Asher‘s emails were extremely informative and always included to-do items if necessary or explicit “this is just for your information” if not so I knew immediately what I needed to do to get things moving.Asher took great initiative dealing with the few minor hiccups we encountered and gave very solid advice about the offers we received. It’s unfortunate that I’ve moved away from the area; I would work with Asher again without hesitation.” -Laura L.
“I really appreciated Asher‘s genuineness and her laid back style/personality. She really was interested in making sure my husband and I liked what she was showing us and didn’t push us into making a decision. The choice of the home was always up to us. She is amazing to work with and I wouldn’t hesitate to recommend her to anyone.” -John & Megan R.
“Working with Asher was wonderful! My wife and I just bought our first house and working with Asher made the whole process so much easier for us. Asher always quickly and thoroughly answered any questions I had. And I ask a lot of questions! Asherwas flexible with appointments and showings. And they explained our options well with every house we looked at in case we wanted to move forward with an offer. Things went really quickly for us. We signed with Asher, got pre-approved by our lender, and three weeks later we had an accepted offer on a house with a closing date of exactly one month from then. We were able to get everything done- inspection, appraisal, fixes, everything- in time. I really appreciate Asher‘s knowledge and thoroughness, and their ability to explain all the paperwork and details so they made sense to us. Thanks!” -Kate & Avery F.
“As a first time home buyer Asher was there for me every step of the way. Asher was in constant contact with my mortgage person to make sure we were all on the same page. When it came time to close, Asher was right there with me. There was a problem with the contract but Asher had it worked out just before sitting at the table. I will use her services in the future and will recommend her to everyone I know.”- Tracy K.
“We loved working with Asher! She always maintained clear, quick communication, took time to get to know us and understand our wants and needs in the home buying process, and advocated for us on multiple occasions. Asher made it genuinely enjoyable to attend showings and open houses – whether we ended up liking the home or not. It was clear she had our best interest in mind, streamlining the process and making the more complex ins and outs as digestible as possible, which was important for us as first time home buyers. We learned so much by working with Asherand strongly recommend her insightful, personable service!” Liz L.
“I can’t even begin to say how awesome Asher is. As first time buyers who used a down payment assistance program to purchase our home, I can’t imagine going through the process with anyone else. They were helpful, reassuring, incredibly detail oriented, and beyond knowledgeable. There were a lot of different people/institutions involved in the process, and a lot of moving parts to keep track of, but Asher was the one we never ever had to worry about.” -Leah P. & Kris A.
“My spouse and I were first-time home buyers, and Asher was wonderful to work with. They were very patient with us early in the process as we waffled about what we could afford, and very helpful in explaining the overall process. It took a few months after our initial contact with them for us to truly be ‘ready’ to proceed, but once we set out price range, we were looking at homes in short order. In what was a much shorter time than we expected, our dream home appeared. Asher worked with us to ensure our offer was competitive (in this market, that’s a challenge), and we won out. After our offer was accepted, they made the process very easy by recommending a reliable inspector and guiding us through the closing process in very unique circumstances (COVID-19). There were a lot of firsts for Asher in this sale, and they handled it like a true professional. My spouse and I were both extremely impressed and comforted along the way that everything would work out: and it did! We highly recommend Asher, particularly if you are looking for solid neighborhood knowledge, quick communication (even in a crisis, we can confirm!) and an overall very positive experience. We owe Asher a drink after this crisis has passed and we’re out allowed out of our new home again!” -Brandon C.
“We couldn’t have asked for a better realtor. Asher was amazing in helping us to navigate the home buying process as first time homeowners. We were looking for a home outside of Madison and Asher met us numerous times nearly an hour away from their office. Asher was extremely knowledgeable in what to look for when first looking at a home to make sure the property was in good condition while we were simply looking at bedrooms and cabinets. They happily answered any and all questions we had throughout the entire process, which was a lot! Asher put our minds at ease during what could have been a very stressful experience. I already recommend Asher to anyone I know looking for a home!” -Madelon S. & Mariah B.
“Asher did an amazing job with my house listing and sale. Her staging recommendations made the house look great and she made the whole process go very smoothly. I will definitely be contacting her for future real estate transactions.” -Jennifer S
“Asher was super knowledgable about the local market and really helped us strategize the conditions of our offer to maximize our chance of getting an accepted offer. Asher was great at helping us understand the conditions of the homes we looked at as well” -Thor & Keely J
“Our experience working with Asher to purchase our first home was professional, patient, and sincere. Asher took the time to get to know what we were looking for, providing advice throughout the search that was honest, organized, and easy to understand. I would highly recommend Asher to anyone looking for a realtor! Thank you, Asher!” -Joe V
“Working with Asher was a dream! As a first-time home buyer, I wasn’t sure what to expect. Asher’s calm confidence, extensive knowledge, professionalism, and cheery attitude immediately put me at ease. Though I was buying a home by myself, I never felt alone since I knew Asher had my back. They were quick to respond to my questions, and they gently guided me through my moments of anxiety. When things got complicated at the last minute, Asher fought hard to keep things on track and to make sure my best interests were centered the whole time. My whole life I’ve dreamed of owning my own home, and thanks to Asher, that dream came true!!”-Natalie M
“Asher was kind, helpful, professional, and extremely thorough. They took the time to answer all of my questions, check in on me throughout the closing, and make sure that I felt confident in all parts of the shopping and buying process. I can’t recommend them highly enough.” -Kat W
“We were first time home buyers and Asher made the process super smooth. They were so responsive and courtesy throughout the entire duration. With the market being as competitive as it is, having someone that takes the time to explain things was really important. Highly recommend!!” -Emily P
“Asher scores a 10/10. I would recommend her in a heartbeat. She is reliable, honest, and exceptionally knowledgeable about houses and the market. We found a property in a tough market! She even guided me through an early morning “buyer-zilla” moment. I looked forward to seeing her every time we met to see a place and I could count on her advice to help me through the process. I wouldn’t even dream about calling someone else if I had to sell my place or look for another property.” -Conor N
“Our realtor Asher did a fantastic job of making a difficult process feel easy. We are so grateful to have had such a level headed, bright person to work with. In the tumultuous waters of the housing market Asher stands as the welcome life preserver.” -Michael & David
“It was a pleasure working with Asher throughout the entire process. Her no pressure attitude and insight during showings was very much appreciated. When it came time to close, she was very thorough, making sure to remind me of all upcoming important events and immediately responding to any questions that I had.” -Eric D
“Asher was amazing! It was the best buying and selling experience we have ever had. Asher’s knowledge of the market was very impressive. We bought a lovely little home for a fair price (in this market) and sold our condo for way more than we ever dreamed possible all because of Asher’s expertise.” -Lindsay R & Alicia S
“Asher Masino took the time to get to know us, our wishes and as a result, found us the perfect first home. They were reliable, professional and patient. Asher helped us navigate the market with excellent tips and advice. Highly recommend working with this realty group for home-buying in Madison” -Antonia C
“Asher at Lauer Realty Group did a tremendous job leading us through the homebuying process as first-time buyers. Patient, knowledgeable and mindful of our goals for our home. We will be recommending her to all of our friends and family looking in the greater Madison area!” -Gillian W
“We feel like we found just the right person to patiently talk us through buying a house for the first time. No question was too small and Asher was prompt and helpful. We did the craziness of navigating this whole home buying process from out-of-state and Asher was so generous with helping to make all the logistics work: virtual tours, electronic documents, coordinating with inspectors and contractors from first showing to closing. We appreciated the expertise and no-nonsense advice Asher offered throughout this whole process and felt like we were super well cared for and had a great advocate and wise friend on our side. We recommend Asher wholeheartedly!” Kevin R
“Asher is the best! As first time home buyers, we didn’t really know the process beyond finding a house and putting an offer in. Asher did an outstanding job guiding us through the process. They are extremely knowledgeable about all things related to homes and the buying process, and went about everything with our best interest in mind. They pointed out things commonly overlooked during showings, helped us write a competitive yet practical offer, and did an excellent job helping us negotiate a lower price after the inspection. We 110% recommend Asher to anyone looking to buy or sell!” Anna D
“I worked with Asher on buying a home in Madison as part of a relocation from North Carolina. She was amazing to work with! Asher is very knowledgeable of the Madison market and was able to guide me every step of the way and ensure I could make a strong offer that was accepted on my beautiful new home. She was supportive and responsive and answered all questions and responded to email and text requests in a timely manner. I could not be more thankful and highly recommend Asher for all your buying/selling needs!” Ruth S
“We had a wonderful experience working with Asher to sell our condo. She was very prompt in answering our questions. We believe we received the best offer on our property with her help and guidance.” Nancy F
“Asher was everything we were looking for in an agent and so easy to work with. Not only was Asher a great communicator, they were fun to talk with, super responsive and created an stress-free home search process. Because of Asher’s knowledge and experience, especially when it came to writing an offer, we got our dream home in record time.” Miles Q
“As a queer family, it was important to find a realtor we knew we could trust and who would have our best interests in mind. Asher went above and beyond for us! They found us a reputable, queer realtor in the city we were relocating to, as well as a queer handyperson to help get our home ready for listing. In addition, they were incredibly helpful and accommodating with the entire selling process. Asher is a great pleasure to work with!” – Kaylin K